Press Release

SLENKER LAND CORPORATION’S CENTRAL PARKE® AT VICTORIA FALLS WINS MARKETING AWARDS


Laurel, MD ­ June 14, 2006. Slenker Communities, a developer of mixed-use, all-age and Active Adult 55+ communities, won a Major Achievement in Marketing Excellence Award of Merit for “Best Direct Mail Piece” for their Laurel, Maryland resort community, Central Parke® at Victoria Falls. Creating Results, a strategic marketing, PR, and advertising company designed the piece. Drees Homes at Central Parke® at Victoria Falls also won “Best Interior Merchandising, Attached $450k-$550k” for their Greenbriar Model.

Considered one of the premier awards programs in the Washington, D.C. metropolitan area, the program honors the best in marketing and sales achievement. The Washington Metropolitan Sales and Marketing Council of the Northern Virginia Building Industry Association and the Maryland National Capital Building Industry Association sponsor the awards program. NBC 4 News Anchors Jim Vance and Wendy Rieger, served as Emcees for the 29th annual event held May 25th at the Hilton in Washington, D.C.

Since development started, the community has been honored with several awards. In January, Central Parke® at Victoria Falls was chosen Best Overall Midsize Active Adult Community in the nation by the National Association of Home Builders’ (NAHB) 50+ Housing Council for 2006. This award is the highest honor that a community can receive in a category. Last year, the same organization chose Central Parke® at Victoria Falls Best Community in the early development stages. The community was the only Active Adult community in the Mid-Atlantic region to receive this honor. Central Parke® at Victoria Falls swept all four Active Adult categories for each of its superlative home products at last year’s Monument Awards sponsored by the Maryland National Capital Building Industry Association and the Northern Virginia Building Industry Association. This prestigious awards program honors superior home design and community planning.

Central Parke® at Victoria Falls features a 13,500 square foot Resort Club. With its distinctive plum color and Victorian design, The Resort Club is the social hub of the community offering a state-of-the-art Fitness Center, Indoor Lap Pool, Outdoor Pool and Terrace, Grand Room/Auditorium, Library & Business Center, Catering Kitchen, Massage Room, Whirlpool Spa, and Sauna, Card Room, Billiards and Sports Lounge, Arts & Crafts Studio, and Barbecue Area. In addition to the Private Resort Club, homeowners enjoy miles of fitness trails, a magnificent waterfall entry monument, Mail Pavilion and community parks. A two-court Tennis Center and additional neighborhood parks are also planned. All Central Parke® Communities include their signature “Carefree Maintenance Program” which covers fertilizing and mowing lawns, mulching, cleaning gutters, and shoveling snow, as well as shrub trimming and pesticide maintenance.

Central Parke® at Victoria Falls offers a variety of home choices from four leading builders. Sturbridge Homes is building luxury condominiums with elevator service and private garages from the high $200’s. Craftstar Homes is building one and two-car garage villas from the mid $300’s. Drees Homes is building two car garage deluxe villas from the high $400’s. Michael Harris Homes is building single family homes from the low $500’s.

Slenker Communities is also developing Central Parke® at Colonial Charles in Charles County, Maryland and Central Parke® at Milford Ponds in Milford, Delaware with plans for more communities underway. For more information on Slenker Communities and Central Parke® Communities, please visit them online at www.slenkerland.com and www.centralparke.com, or call 703-426-9532.

 


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